Anarchist
Buck the system. Forget about playing games and just write for the people.
Personality: The Anarchist
Buck the system. Forget about playing games & just write for the people. 👊
Good for
Disruptive brands, challenger products, bold mission-driven campaigns. Also good for those who hate selling but need to sell, and want to keep some integrity.
How it sounds
âś… Raw, real, and unfiltered
✅ Doesn’t follow “best practices” just for the sake of it
✅ Breaks rules to make a point—and makes the reader feel seen
This voice punches up. It doesn’t worry about approval. It’s here to call out the BS, challenge the norm, and connect on a human level.
Example Use Case
Landing page for a startup disrupting the traditional job market
Example Implementation
Polished version:“We believe in redefining how people find meaningful work.”Anarchist version:“Sick of soul-sucking jobs and broken promises? Same. Let’s change the game.”