How-To

Everybody loves a good how-to headline, but how do you write one that converts?

Back to Hot Heads Go to all game categories

How to implement

  1. Pick a fill-in-the-blank formula
  2. Replace the words in brackets with words or phrases related to your product
  3. Tweak the headline until it turns heads

Formulas

How to [Desired Outcome] in [Desired Timeframe]

How to [Desired Outcome] with/without/even if/ [Obstacle]

How to [Desired Outcome] like [Notable Person]

How to use [Your Product] to/for [Desired Outcome]

How to turn [Some Problem] into [Desired Outcome]


Example

How to Write Better Headlines in 1 Day even if You Hate Copywriting.