Because Why
Description of Because Why
Objective
Instantly relay value by showing why your product is the right choice.
Good for
Emails and landing pages.
How to Play
- Choose a benefit or feature of your product
- Write 3 headlines that clearly state the benefit and follow it with a because [reason]
Example Headlines
”Interactive Reports - Because Spreadsheets Don’t Tell the Whole Story.""SEO Insights - Because Traffic is Not the Only Metric."
"Instant Reports - Because Big Decisions Can’t Wait.”